Paredes Gest | The Lego Firm History
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The Lego Firm History

The Lego Firm History

The Lego company was founded in 1932 when Danish carpenter Ole Kirk Christiansen started making toys for a living. He struggled to make payments in the depths of the Great Depression, but the small prototypes he had made of items like ironing planks and ladders had great potential because children’s toys. He named the organization Seglar after two Danish words, leg and godt, meaning “play well. ”

In 1958, he created the iconic profano brick with pontoons inside that makes it interlock to lego bits. This revolutionary innovation revolutionized the company and allowed that to develop at an unbelievable pace.

By the 1960s, Seglar had widened its worldwide reach and began providing toys beneath license in North America through an arrangement with luggage maker Samsonite. The organization also started out selling pieces with all the items https://lego-x.com/2021/12/07/the-best-places-to-buy-lego necessary to build a specific model, and introduced dedicated themes which includes Space (with astronaut minifigures), Castle, Community (later renamed Lego City), and FabuLand.

In the 1970s, Lego had taken a dramatic step forward having its introduction of Lego shapes that possessed movable legs and arms. The company also began applying more vinyl and discover larger hindrances for youngsters, a tier called Duplo. In the 1980s, Lego’s revenue grew at an amazing rate of ten percent annually, despite overall plaything industry sales growth slowing.

Today, Seglar is a significant global firm with earnings of above $5. almost 8 billion and one of the most coveted brands in the world, ranking number 1 on Manufacturer Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still seems less just like a ruthlessly commercial giant plus more like an good old family friend.